What is elliot grainge?

Elliot Grainge is a British music executive and entrepreneur. He is perhaps best known as the founder and CEO of 10K Projects, a record label that has signed prominent artists like iann dior, Trippie Redd and Ice Spice. He is the son of Lucian Grainge, the Chairman and CEO of Universal Music Group. Grainge married Sofia Richie in April 2023.